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Social Space - Service - The Opening Gun of Tennis
Service is the opening gun of tennis. It is putting the ball in play. The old idea was that service should never be more than merely the beginning of a rally. With the rise of American tennis and the advent of Dwight
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
Davis and Holcombe Ward, service took on a new significance. These two men originated what is now known as the American Twist delivery.
From a mere formality, service became a point winner. Slowly it gained in impo
From a mere formality, service became a point winner. Slowly it gained in impo
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
tance, until Maurice E. M'Loughlin, the wonderful "California Comet," burst across the tennis sky with the first of those terrific cannon-ball deliveries that revolutionized the game, and caused the old-school player
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
to send out hurry calls for a severe footfault rule or some way of stopping the threatened destruction of all ground strokes. M'Loughlin made service a great factor in the game. It remained for R. N. Williams to sup
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ply the antidote that has again put service in the normal position of mere importance, not omnipotence. Williams stood in on the delivery and took it on the rising bound.
Service must be speedy. Yet speed is not the
Service must be speedy. Yet speed is not the
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
be-all and end-all. Service must be accurate, reliable, and varied. It must be used with discretion and served with brains.
Any tall player has an advantage over a short one, in service. Given a man about 6 feet and
Any tall player has an advantage over a short one, in service. Given a man about 6 feet and
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
allow him the 3 feet added by his reach, it has been proved by tests that should he deliver a service, perfectly flat, with no variation caused by twist or wind, that just cleared the net at its lowest point (3 feet
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
in the centre), there is only a margin of 8 inches of the service court in which the ball can possibly fall; the remainder is below the net angle. Thus it is easy to see how important it is to use some form of twist
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
o bring the ball into court. Not only must it go into court, but it must be sufficiently speedy that the receiver does not have an opportunity of an easy kill. It must also be placed so as to allow the server an adva
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
tage for his next return, admitting the receiver puts the ball in play.
Just as the first law of receiving is to, put the ball in play, so of service it is to cause the receiver to fall into error. Do not strive und
Just as the first law of receiving is to, put the ball in play, so of service it is to cause the receiver to fall into error. Do not strive und
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
ly for clean aces, but use your service to upset the ground strokes of your opponent.
Service should be hit from as high a point as the server can COMFORTABLY reach. To stretch unnecessarily is both wearing on the s
Service should be hit from as high a point as the server can COMFORTABLY reach. To stretch unnecessarily is both wearing on the s
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
erver and unproductive of results. Varied pace and varied speed is the keynote to a good service.
The slice service should be hit from a point above the right shoulder and as high as possible. The server should sta
The slice service should be hit from a point above the right shoulder and as high as possible. The server should sta
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
d at about a forty-five degree angle to the baseline, with both feet firmly planted on the ground. Drop the weight back on the right foot and swing the racquet freely and easily behind the back. Toss the ball high en
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ugh into the air to ensure it passing through the desired hitting plane, and then start a slow shift of the weight forward, at the same time increasing the power of the swing forward as the racquet commences its upwa
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
rd flight to the ball. Just as the ball meets the racquet face the weight should be thrown forward and the full power of the swing smashed into the service. Let the ball strike the racquet INSIDE the face of the stri
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
gs, with the racquet travelling directly towards the court. The angle of the racquet face will impart the twist necessary to bring the ball in court. The wrist should be somewhat flexible in service. If necessary lif
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
the right foot and swing the whole body forward with the arm. Twist slightly to the right, using the left foot as a pivot. The general line of the racquet swing is from RIGHT to LEFT and always forward.
At this poi
At this poi
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
nt and before I take up the other branches of serving, let me put in a warning against footfaulting. I can only say that a footfault is crossing or touching the line with either foot before the ball is delivered, or
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
t is a jump or step. I am not going into a technical discussion of footfaults. It is unnecessary, and by placing your feet firmly before the service there is no need to footfault.
It is just as unfair to deliberatel
It is just as unfair to deliberatel
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
footfault as to miscall a ball, and it is wholly unnecessary. The average footfault is due to carelessness, over-anxiety, or ignorance of the rule. All players are offenders at times, but it can quickly be broken up
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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